In May of 2016, we decided to add a tagline to our brand. We wanted to ensure this would be something that truly embodied both the core values and spirit of Advanced Cabling Systems!
Because no one understands our company culture better than our employees, we asked our team to submit entries and held a contest to see who could come up with the best statement.
Ultimately, after many discussions, we selected "Changing the Way You View Technology," which was submitted by Brian Bauldree, a Leach Technician in our North Little Rock division.
The definition of VIEW is: an opinion or way of thinking about something. Our vision is not to simply change the way you look at new products and new ideas, but to change your view of our industry, of our company and of the way we conduct business overall. At Advanced, we dare to be different and creative in our thinking. In a world of outsourcing and automation, the one thing you cannot take away is human creativity.
We want to always be creative in our approach to our clients. Our people define us and having the best people in the industry is what makes us great. Our employees are motivated and that is what moves our business - and our clients' business - forward!